For me digital marketing tools, apps and software are one of, if not the biggest expense I incur in running my business. I spend in excess of $2000/ month on various marketing and business tools with occasional extras. So for me choosing the right tool for the job and making sure it does what it needs to to pay for itself is extremely important. I trial a lot of software but don’t commit to paying for anything until I’ve tested it to death! Here’s a list of some of the tools I use and recommend, I’ve also written reviews of some of the tools I use most often.
These days its not enough for a new company to turn a tidy profit and reinvest it in long term growth. For todays startup businesses growth is the only metric of success and companies are looking for ever more ingenious ways of bringing new users onboard with their products or services… growth hacking strategies.
Have you fallen out of love with Facebook interest targeting in your ad campaigns. Maybe you found that interest targeting just didn’t seem to work for you?